4 thoughts on “What does the soft outfit channel mean”
Alexandra
Soft -file channels refer to: All mobile elements in business space and living space collectively referred to as soft furnishings. Soft decoration, soft decoration. Soft decoration elements include furniture, decoration, ceramics, floral green plants, curtain fabrics , Lighting, other decorative ornaments, etc.; The field of soft furnishings includes family housing, commercial space, such as hotels, clubs, restaurants, bars, office spaces, etc. As long as the indoor space of human activities requires furnishings. The display design of the home shop is also home. Another development space of furnishings designers. They need to display the store and window design to attract more customers, enhance the brand image, and increase sales. The soft decoration covers the soft decoration and later period of everyone. The design of accessories and home store display is mainly aimed at home space, commercial space, model room furniture, painting, ceramics, floral art, fabric, lighting and other decorative design, as well as the display design of furniture and home jewelry stores. The display design gives more space and taste of space. It is mainly aimed at customers with relatively superior high -end population and relatively superior economic conditions and high requirements for space. Come and stronger, so the market potential is very huge.
1. Early soft outfit consumption mainly refers to the purchase of soft products. With the rise of the overall soft furnishings, soft outfit consumption has extended from simple soft outfit products to soft outfit design. Therefore, if you want to divide the current soft costume consumption, it should be roughly divided into product consumption and design consumption. Among them, product consumption can also be divided into five categories: furniture, lighting, fabric, home products and green plants. 2. The increasingly abundant and diversification of the soft -loading products have given consumers more choices. However, different consumption channels!
What is the difference between soft and interior design?
⑴ ① Basic definition of soft furnishings . Although the soft decoration design is an emerging industry, it is also an industry with a huge market with a very broad prospect. Many people feel unfamiliar with the design of the soft furnishings, and even many people do not know what the “soft outfit” refers to. Some people are called soft decoration or interior furnishings or interior design. It soft decoration is also called soft bag. It can generally be summarized as fixed and unable to move in the home (such as flooring, ceiling, walls, doors and windows, architectural shapes, etc.). The decoration that is convenient for replacement (such as curtains, sofas, wall -mounted, carpets, bedding, lamps, glass products, and furniture, etc.) can be called soft decoration. ② Details of soft outfit The soft furnishings design soft furnishings, that is, all mobile elements that can be moved in the commercial space and living space collectively referred to as soft outfit. Soft decoration, soft decoration. The elements of soft furnishings include furniture, decorative paintings, ceramics, floral green plants, curtain fabrics, lighting, other decorative ornaments, etc.; The field of soft furnishings includes family housing, commercial space, such as hotels, clubs, restaurants, bars, office space, etc. As long as there are indoor spaces for human activities, furnishings are needed. The display design of the home store is also another development space for home furnishings designers. They need designers to display the store and window to attract more customers, enhance the brand image, and increase sales. Therefore, there are also some large and small soft installation training institutions in China, of which there are many professional soft -in training institutions in Beijing and other places. Hangzhou Qingfeng Institute is the first domestic softfield and accessories design and development and training institution. It is also the longest professional training institution in the course. Compared with the traditional “hard decoration” indoor decoration form. That is, after completing the decoration of the living room, the indoor soft installation renderings are replaced. The updated fabrics, curtains, green plants, iron arts, hanging paintings, tapestry, etc. can be updated. Soft furnishings involved in soft furnishings include furniture, lighting, curtains, carpets, hanging paintings, floral arts, accessories, green plants, etc. Based on customer preferences and specific soft outfit styles, through the design and integration of these soft outfit products, the space is finally constructed to the soft installation project according to a certain design style and effect, and the entire space is finally harmonious, warm, and beautiful. With the continuous development of the times, soft decoration has entered people’s lives. The decoration concepts that originated from the European continent and the whole world have only understood these years. Of course Inland, soft outfit design is defined to be interpreted. The so -called soft decoration means that after the decoration is completed, using those accessories and furniture that can be replaced and changing positions, such as curtains, sofa sets, cushions, craft clothing and decorative crafts, decorative iron, etc. Formula and layout. Home accessories, as mobile decoration, can better reflect the master’s taste, and is the finishing touch of creating a home atmosphere. It breaks the traditional decoration industry boundary, re -re -re -re -re -reintegrate crafts, textiles, collectibles, lamps, floral arts, plants, etc. Combination to form a new concept. In fact, you can also understand it like this. “Hard installation” is similar to human bones, etc., and it is difficult to change after growing. Although it is not good, the dedicated decoration of the makeup artist will also become a beauty. ③ The prospect of soft furnishings 1. Soft -file customization design is trend I. as the soft furnishings market on the edge of the home product, in addition to the need to make the soft furnishings more detailed, the soft decoration designer and the designer and the softfish designer and the designer and the designer and the designer and the softfish designer. In addition to clearly distinguishing the indoor designer, while the softflight designer improves his experience and literacy, he also needs to play a guiding role in the owner. Soft furnishings should be more life -like and functional, so that from single products to the soft furnishings of all products, in order to reflect the value of the design. 2, indoor designer A good designer’s design of the home, it involves the entire post accessories and scenarios, it is best to listen to the opinions of the professional soft decoration designer, because if the owner is alone, the owner is separate alone Buying a match is difficult to achieve integrity. Soft furnishings have high requirements for design. How to match light and color according to different styles, these require designers to choose products based on the customer’s living habits, determine the positioning position, and verify the size. The entire design program may involve more than a dozen product merchants, and many of the subtle workkeeping accessories such as order adjustment also need to be adjusted in the form of sales consultants. The matching scheme of painting and other paintings. 3, “Soft and Hard Dress” will be separated sooner or later Compared with interior design, the soft decoration design requirements are higher. Extremely. I think that design charges are also the development trend of the soft outfit market, and it will be separated as hard and hard as foreign as abroad, especially for ordinary customers. : Interior design refers to the preparation of the purpose of meeting the purpose of the construction (including people’s requirements for its use function and the requirements of its visual feelings), and Value -added preparation. Engineering technical knowledge is required, and artistic theory and skills are also needed. The interior design evolved from the decoration part of the architectural design. He is a re -creation of the internal environment of the building. Interior design can be divided into two categories: public building space and home. When we mention indoor design, we will also mention important terms related to moving lines, space, color, lighting, function, etc. Interior design refers to any related objects that can actually be established indoors: including: walls, windows, curtains, door, surface treatment, materials, lights, air conditioning, hydropower, environmental control systems, audiovisual equipment, furniture and decorations. ③ interior design content The design of space image is to transform and deal with the internal space provided by the original building, and further adjust the space according to the person’s requirements for this space shape, size, and image nature. The scale and proportion solve the problems such as connection, contrast, and unity between the space between the spaces. The decoration of indoor space enclosure mainly is to deal with the indoor walls, grounds and ceiling according to the requirements of spatial treatment, including the processing of entity and semi -real body of the segmentation space. In short, the decoration of the indoor space enclosure is processed to the relevant parts of the building structure. In indoor furnishing art design mainly designing, choosing supporting furniture and facilities, as well as comprehensive art treatment of ornamental art, decorative fabrics, lighting lighting, and indoor greening. The indoor physical environment design processing mainly is physical factors such as indoor climate, heating ventilation, temperature and humidity adjustment, audiovisual audiovisual effects, etc. give people feelings and reactions.
Early soft outfit consumption mainly refers to the purchase of softflight products. With the rise of the overall soft furnishings, soft outfit consumption has extended from simple soft outfit products to soft outfit design. Therefore, if you want to divide the current soft costume consumption, it should be roughly divided into product consumption and design consumption. Among them, product consumption can also be divided into five categories: furniture, lighting, fabric, home products and green plants. The increasingly abundance of soft -loading products and the diversification of the soft market market gives consumers more choices. However, different consumption channels! [Self -purchase of physical stores] No matter how developed household e -commerce is developed, it is still difficult to break through the lack of experience and the shortcomings of transportation. From the perspective of soft installation consumption, at least the current experiential sales model still occupies absolute mainstream. For consumers, the experience -based sales models of physical stores are equally obvious. Advantages: intuitive experience one -stop purchase allows consumers to have the most authentic visual and touch experience for the style and texture of the product. Because according to the traditional home consumption habits, the sofa must be sitting to know the uncomfortableness. The fabric must touch it to know whether it is soft enough. In addition, experiential home stores concentrate many brands together, which can meet consumer selection and price comparison needs. In the comprehensive hypermarket, various types of soft -fitting products other than green plants can be brought together to meet various home consumption needs in one stop. Because most stores have established a advance payment system, after -sales service is relatively guaranteed. Disadvantages: Relatively expensive and unreasonable situations in the industry pointed out that due to the disadvantages of the leasing store pursuing the maximization model of rental interests, the rent festival of home stores has risen. For furniture dealers, the rising operating costs are eventually passed on to consumers. This means that the price of self -purchased soft -in products in physical stores is usually more expensive than online stores and soft installation companies. In addition, another disadvantage of the physical store purchase is due to the lack of corresponding soft outfit knowledge of consumers, making the purchased products often appear incompatible with each other or inconsistent size. Promotional activities such as money -saving strategies or large bargaining activities on holidays or large alliance group purchase activities, major stores or brands will launch preferential policies in varying efforts. For those who want to buy affordable, no matter which type of consumer products are purchased, they must follow the principle of “buying early or not buying early”. Because of the well -known home brands, the price policy throughout the year is basically from low to high. According to industry insiders, for consumers who are good at bargaining, there is no need to be superstitious about promotions. In terms of furniture consumption, in addition to a very small number of high -end brands, the pricing strategy of most brands is to increase the price by 20 times the price of the cargo price as the retail pricing of the product. Aside from rent and operating costs, the minimum can be sold up and down. However, for low -end stores with lower pricing, such a bargaining strategy is not applicable. In the jewelry distribution center, whether it is purchasing lighting, fabric or home products, you can usually get a relatively low discount in the name of the designer. Among them, the price of the family products is the highest. Lighting can be 4-6 % off. [Online shopping] The development of home e -commerce has enabled almost all soft -fitting products such as building materials to furniture to fabrics, lighting and other small home products, which can be purchased online. A few e -commerce companies can even provide online free design services. If you provide the corresponding space map, the other party can issue an analog product placement effect solution. The advantages and price are cheap to choose from multiple prices and cheap, which is an important reason for many people to choose online shopping. Moreover, compared with physical stores, the network can gather various channels such as manufacturers and merchants from various places. The product types can be used for consumers. Disadvantages are difficult to see the real thing. Installation is also a problem with the physical picture of online shopping. You can’t see the material, size, quality and other product attributes of the physical objects. The price, quality, size, transportation … Doing cautiously, often hate when you lose your feet. Large -piece furniture is inevitably bumpy during transportation, and there may be a little flaw. Although the merchant promises to be damaged, it can be compensated or replaced. furniture. Lighting, also involving problems such as installation and maintenance. Save money Raiders try to buy small furniture or small family products compared to other channels. Online shopping should be the most saved soft consumption channel. However, this saving money is based on purchasing applicable products. If you accidentally buy a sofa with inconsistent size, maybe you may take a few months of money -saving money to save money. Therefore, buying soft -fitting products online, try to only buy small pieces of furniture and finished curtains and small home products. If you buy large -scale products, you must fully consider the size, quality, installation and functions. [Softfighting company shopping guide or ordering] At present, although most of the professional soft -decorated companies only undertake the cost of workflow, with the rise of the overall soft outfit market, consumers if they want to obtain professional soft decoration design, they are not completely unprecedented Essence Generally, big -name decoration companies have opened professional softflights. In addition, in large and small home stores, there are still many soft design service providers relying on products. Advantages to enhance the soft furnishings of soft furnishings design quality and corresponding product integration and supporting services, which can help better tap consumers’ soft installation needs and improve the aesthetic taste of the living room. In addition, many soft -file companies have their own products or purchased directly from the factory. Due to the bypassing dealers and stores, it has broken through the restrictions of the store. It is much cheaper than physical stores. The disadvantage design fee is too expensive, and it is difficult to popularize professional soft -file companies. Most of the design fees per square meter are around 1,000 yuan, and the fee is too expensive. Relying on the overall soft installation service provider of the product, the main product category is limited, and the professionalism of design is also lacking. In addition, due to the overall soft installation service provider of the product, the products provided by it are often series or theme, which is difficult to reflect true personalization.
Soft -file channels refer to:
All mobile elements in business space and living space collectively referred to as soft furnishings. Soft decoration, soft decoration. Soft decoration elements include furniture, decoration, ceramics, floral green plants, curtain fabrics , Lighting, other decorative ornaments, etc.; The field of soft furnishings includes family housing, commercial space, such as hotels, clubs, restaurants, bars, office spaces, etc. As long as the indoor space of human activities requires furnishings. The display design of the home shop is also home. Another development space of furnishings designers. They need to display the store and window design to attract more customers, enhance the brand image, and increase sales.
The soft decoration covers the soft decoration and later period of everyone. The design of accessories and home store display is mainly aimed at home space, commercial space, model room furniture, painting, ceramics, floral art, fabric, lighting and other decorative design, as well as the display design of furniture and home jewelry stores. The display design gives more space and taste of space. It is mainly aimed at customers with relatively superior high -end population and relatively superior economic conditions and high requirements for space. Come and stronger, so the market potential is very huge.
1. Early soft outfit consumption mainly refers to the purchase of soft products. With the rise of the overall soft furnishings, soft outfit consumption has extended from simple soft outfit products to soft outfit design. Therefore, if you want to divide the current soft costume consumption, it should be roughly divided into product consumption and design consumption. Among them, product consumption can also be divided into five categories: furniture, lighting, fabric, home products and green plants.
2. The increasingly abundant and diversification of the soft -loading products have given consumers more choices. However, different consumption channels!
What is the difference between soft and interior design?
⑴ ① Basic definition of soft furnishings
. Although the soft decoration design is an emerging industry, it is also an industry with a huge market with a very broad prospect. Many people feel unfamiliar with the design of the soft furnishings, and even many people do not know what the “soft outfit” refers to. Some people are called soft decoration or interior furnishings or interior design.
It soft decoration is also called soft bag. It can generally be summarized as fixed and unable to move in the home (such as flooring, ceiling, walls, doors and windows, architectural shapes, etc.). The decoration that is convenient for replacement (such as curtains, sofas, wall -mounted, carpets, bedding, lamps, glass products, and furniture, etc.) can be called soft decoration.
② Details of soft outfit
The soft furnishings design soft furnishings, that is, all mobile elements that can be moved in the commercial space and living space collectively referred to as soft outfit. Soft decoration, soft decoration. The elements of soft furnishings include furniture, decorative paintings, ceramics, floral green plants, curtain fabrics, lighting, other decorative ornaments, etc.; The field of soft furnishings includes family housing, commercial space, such as hotels, clubs, restaurants, bars, office space, etc. As long as there are indoor spaces for human activities, furnishings are needed. The display design of the home store is also another development space for home furnishings designers. They need designers to display the store and window to attract more customers, enhance the brand image, and increase sales. Therefore, there are also some large and small soft installation training institutions in China, of which there are many professional soft -in training institutions in Beijing and other places. Hangzhou Qingfeng Institute is the first domestic softfield and accessories design and development and training institution. It is also the longest professional training institution in the course. Compared with the traditional “hard decoration” indoor decoration form. That is, after completing the decoration of the living room, the indoor soft installation renderings are replaced. The updated fabrics, curtains, green plants, iron arts, hanging paintings, tapestry, etc. can be updated. Soft furnishings involved in soft furnishings include furniture, lighting, curtains, carpets, hanging paintings, floral arts, accessories, green plants, etc. Based on customer preferences and specific soft outfit styles, through the design and integration of these soft outfit products, the space is finally constructed to the soft installation project according to a certain design style and effect, and the entire space is finally harmonious, warm, and beautiful.
With the continuous development of the times, soft decoration has entered people’s lives. The decoration concepts that originated from the European continent and the whole world have only understood these years. Of course Inland, soft outfit design is defined to be interpreted.
The so -called soft decoration means that after the decoration is completed, using those accessories and furniture that can be replaced and changing positions, such as curtains, sofa sets, cushions, craft clothing and decorative crafts, decorative iron, etc. Formula and layout. Home accessories, as mobile decoration, can better reflect the master’s taste, and is the finishing touch of creating a home atmosphere. It breaks the traditional decoration industry boundary, re -re -re -re -re -reintegrate crafts, textiles, collectibles, lamps, floral arts, plants, etc. Combination to form a new concept.
In fact, you can also understand it like this. “Hard installation” is similar to human bones, etc., and it is difficult to change after growing. Although it is not good, the dedicated decoration of the makeup artist will also become a beauty.
③ The prospect of soft furnishings
1. Soft -file customization design is trend
I. as the soft furnishings market on the edge of the home product, in addition to the need to make the soft furnishings more detailed, the soft decoration designer and the designer and the softfish designer and the designer and the designer and the designer and the softfish designer. In addition to clearly distinguishing the indoor designer, while the softflight designer improves his experience and literacy, he also needs to play a guiding role in the owner. Soft furnishings should be more life -like and functional, so that from single products to the soft furnishings of all products, in order to reflect the value of the design.
2, indoor designer
A good designer’s design of the home, it involves the entire post accessories and scenarios, it is best to listen to the opinions of the professional soft decoration designer, because if the owner is alone, the owner is separate alone Buying a match is difficult to achieve integrity. Soft furnishings have high requirements for design. How to match light and color according to different styles, these require designers to choose products based on the customer’s living habits, determine the positioning position, and verify the size. The entire design program may involve more than a dozen product merchants, and many of the subtle workkeeping accessories such as order adjustment also need to be adjusted in the form of sales consultants. The matching scheme of painting and other paintings.
3, “Soft and Hard Dress” will be separated sooner or later
Compared with interior design, the soft decoration design requirements are higher. Extremely. I think that design charges are also the development trend of the soft outfit market, and it will be separated as hard and hard as foreign as abroad, especially for ordinary customers.
: Interior design refers to the preparation of the purpose of meeting the purpose of the construction (including people’s requirements for its use function and the requirements of its visual feelings), and Value -added preparation. Engineering technical knowledge is required, and artistic theory and skills are also needed. The interior design evolved from the decoration part of the architectural design. He is a re -creation of the internal environment of the building. Interior design can be divided into two categories: public building space and home. When we mention indoor design, we will also mention important terms related to moving lines, space, color, lighting, function, etc. Interior design refers to any related objects that can actually be established indoors: including: walls, windows, curtains, door, surface treatment, materials, lights, air conditioning, hydropower, environmental control systems, audiovisual equipment, furniture and decorations.
③ interior design content
The design of space image
is to transform and deal with the internal space provided by the original building, and further adjust the space according to the person’s requirements for this space shape, size, and image nature. The scale and proportion solve the problems such as connection, contrast, and unity between the space between the spaces.
The decoration of indoor space enclosure
mainly is to deal with the indoor walls, grounds and ceiling according to the requirements of spatial treatment, including the processing of entity and semi -real body of the segmentation space. In short, the decoration of the indoor space enclosure is processed to the relevant parts of the building structure.
In indoor furnishing art design
mainly designing, choosing supporting furniture and facilities, as well as comprehensive art treatment of ornamental art, decorative fabrics, lighting lighting, and indoor greening.
The indoor physical environment design processing
mainly is physical factors such as indoor climate, heating ventilation, temperature and humidity adjustment, audiovisual audiovisual effects, etc. give people feelings and reactions.
Early soft outfit consumption mainly refers to the purchase of softflight products. With the rise of the overall soft furnishings, soft outfit consumption has extended from simple soft outfit products to soft outfit design. Therefore, if you want to divide the current soft costume consumption, it should be roughly divided into product consumption and design consumption. Among them, product consumption can also be divided into five categories: furniture, lighting, fabric, home products and green plants.
The increasingly abundance of soft -loading products and the diversification of the soft market market gives consumers more choices. However, different consumption channels!
[Self -purchase of physical stores]
No matter how developed household e -commerce is developed, it is still difficult to break through the lack of experience and the shortcomings of transportation. From the perspective of soft installation consumption, at least the current experiential sales model still occupies absolute mainstream. For consumers, the experience -based sales models of physical stores are equally obvious. Advantages: intuitive experience one -stop purchase allows consumers to have the most authentic visual and touch experience for the style and texture of the product. Because according to the traditional home consumption habits, the sofa must be sitting to know the uncomfortableness. The fabric must touch it to know whether it is soft enough. In addition, experiential home stores concentrate many brands together, which can meet consumer selection and price comparison needs. In the comprehensive hypermarket, various types of soft -fitting products other than green plants can be brought together to meet various home consumption needs in one stop. Because most stores have established a advance payment system, after -sales service is relatively guaranteed. Disadvantages: Relatively expensive and unreasonable situations in the industry pointed out that due to the disadvantages of the leasing store pursuing the maximization model of rental interests, the rent festival of home stores has risen. For furniture dealers, the rising operating costs are eventually passed on to consumers. This means that the price of self -purchased soft -in products in physical stores is usually more expensive than online stores and soft installation companies. In addition, another disadvantage of the physical store purchase is due to the lack of corresponding soft outfit knowledge of consumers, making the purchased products often appear incompatible with each other or inconsistent size. Promotional activities such as money -saving strategies or large bargaining activities on holidays or large alliance group purchase activities, major stores or brands will launch preferential policies in varying efforts. For those who want to buy affordable, no matter which type of consumer products are purchased, they must follow the principle of “buying early or not buying early”. Because of the well -known home brands, the price policy throughout the year is basically from low to high. According to industry insiders, for consumers who are good at bargaining, there is no need to be superstitious about promotions. In terms of furniture consumption, in addition to a very small number of high -end brands, the pricing strategy of most brands is to increase the price by 20 times the price of the cargo price as the retail pricing of the product. Aside from rent and operating costs, the minimum can be sold up and down. However, for low -end stores with lower pricing, such a bargaining strategy is not applicable. In the jewelry distribution center, whether it is purchasing lighting, fabric or home products, you can usually get a relatively low discount in the name of the designer. Among them, the price of the family products is the highest. Lighting can be 4-6 % off. [Online shopping] The development of home e -commerce has enabled almost all soft -fitting products such as building materials to furniture to fabrics, lighting and other small home products, which can be purchased online. A few e -commerce companies can even provide online free design services. If you provide the corresponding space map, the other party can issue an analog product placement effect solution. The advantages and price are cheap to choose from multiple prices and cheap, which is an important reason for many people to choose online shopping. Moreover, compared with physical stores, the network can gather various channels such as manufacturers and merchants from various places. The product types can be used for consumers. Disadvantages are difficult to see the real thing. Installation is also a problem with the physical picture of online shopping. You can’t see the material, size, quality and other product attributes of the physical objects. The price, quality, size, transportation … Doing cautiously, often hate when you lose your feet. Large -piece furniture is inevitably bumpy during transportation, and there may be a little flaw. Although the merchant promises to be damaged, it can be compensated or replaced. furniture. Lighting, also involving problems such as installation and maintenance. Save money Raiders try to buy small furniture or small family products compared to other channels. Online shopping should be the most saved soft consumption channel. However, this saving money is based on purchasing applicable products. If you accidentally buy a sofa with inconsistent size, maybe you may take a few months of money -saving money to save money. Therefore, buying soft -fitting products online, try to only buy small pieces of furniture and finished curtains and small home products. If you buy large -scale products, you must fully consider the size, quality, installation and functions. [Softfighting company shopping guide or ordering] At present, although most of the professional soft -decorated companies only undertake the cost of workflow, with the rise of the overall soft outfit market, consumers if they want to obtain professional soft decoration design, they are not completely unprecedented Essence Generally, big -name decoration companies have opened professional softflights. In addition, in large and small home stores, there are still many soft design service providers relying on products. Advantages to enhance the soft furnishings of soft furnishings design quality and corresponding product integration and supporting services, which can help better tap consumers’ soft installation needs and improve the aesthetic taste of the living room. In addition, many soft -file companies have their own products or purchased directly from the factory. Due to the bypassing dealers and stores, it has broken through the restrictions of the store. It is much cheaper than physical stores. The disadvantage design fee is too expensive, and it is difficult to popularize professional soft -file companies. Most of the design fees per square meter are around 1,000 yuan, and the fee is too expensive. Relying on the overall soft installation service provider of the product, the main product category is limited, and the professionalism of design is also lacking. In addition, due to the overall soft installation service provider of the product, the products provided by it are often series or theme, which is difficult to reflect true personalization.